The importance of reading for fun

Rana Dajani noticed that many children weren’t reading for fun – an activity that not only creates lifelong learners, but can also shift a child’s mindset from “I cannot” to “I can.” As she says: “I felt it was a crime for a child not to be able to discover their inner potential and discover the world.” This was the impetus for launching We Love Reading, a project whose strategic approach is rooted in inherent motivation rather than external stimuli – a key distinction when it comes to creating and driving social change for a sustainable future. Dajani shows how, by becoming a We Love Reading ambassador, people embark on a journey of self-discovery and empowerment. She shares the stories of Asma, a young Syrian refugee living in Jordan’s Zaatari Refugee Camp; Maria, a retired teacher from Argentina; Nabila, a cancer survivor from eastern Amman; Abdullah, an individual with special needs; and Matovu, a young person from Uganda – all of whom are now making an impact in their communities.